Smart decisions depend on solid insight.
This is the moment to make crucial decisions -- decisions that will determine
the shape of your future. This is the moment to seek out ways to stake
your turf, define your brand in the mind of a cynical and suspect public,
too improve your product and customer service and discover new, innovative
and inexpensive ways to keep your business at the forefront of travelers’
minds.
Recognizing the difficult challenges traveler marketers face, the Association
of Travel Marketing Executives – ATME – has designed intensive,
one-day workshops that promise to help you find immediate actionable marketing
solutions.
The ATME Executive Think Tanks cover 5 fundamental issues of importance
including:
1) ROI
2) New distribution channels and new sources of funding
3) Crisis management - be prepared now
4) Managing marketing staff when fear of layoffs creates paralysis
5) New effective technology solutions to enhance shrinking budgets.
Each Think Tank will be run by a skilled facilitator who will ensure
that attendees leave the session with actionable strategies that can be
implemented immediately.
Who should attend?
The ATME Executive Think Tank series is meant to provide senior-level
travel marketing executives (Director, VP, CMO, etc.) from destinations,
airlines, cruise lines, hotels & resorts, and attractions with an
educational experience where the latest ideas, trends, and developments
in marketing are discussed in a stimulating workshop environment.
Attendees will not only enjoy the highly-charged atmosphere and valuable
networking opportunities with peers but will leave this workshop with
real life actionable solutions to the most difficult marketing challenge
we face today: doing more with less.
First Come First Served!
ATME limits the number of attendees at each Think Tank to help ensure
that everyone will have the chance to participate fully and get the maximum
benefit. For that reason we take registrations on a first come first serve
basis. Only members who are active travel marketers, members of the ATME
Board of Directors and marketing solutions providers or sponsors can attend
the Think Tanks.
See our calendar for upcoming Think Tanks.
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