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ATME 2010 Travel Marketing Conference
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ATME 2010 Travel Marketing Conference

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ATME's Fall 2010 TRAVEL MARKETING ISSUES FORUM LUNCH
Wednesday, September 22, 2010 - Lunch 11:45am - 2:00pm
New York City

Battle of the ROI - What's Your Biggest Marketing Bang for the Buck?

Four segments of the travel industry will be represented on the panel:
Destinations: Simon Bradley, Vice President, Visit Britain • Hotels: Jim Zito, CMO, Morgans Hotel Group
Airline: To be announced • Car Rental: To be announced
Susan Black, Managing Partner of the Black & Wright Group and a member of the ATME Board and Executive Committee will be the moderator of this program.

What is your number one investment in the battle for ROI? What works best? Each panelist will select a different marketing tool that has worked for them over the past year. Jim Zito of Morgans Hotel Group has selected SEO (Search Engine Optimization) and Simon Bradley of Visit Britain has selected Social Media. Other segments might include Mobile Marketing, PR, Print Advertising, TV, Radio, Deals Advertising, SEM and will be selected by our airline and car rental panelists.

There will be no fluff, no BS. We all need to know what will give us the biggest bang for the buck for our marketing dollars and how to measure it! This should help you with your 2011 marketing budget. Enjoy the lunch, network, hear the panel, and walk away with a game plan for 2011.

Register today!




June 15-16, 2010 • Boston - Hyatt Regency Cambridge, MA

ATME 2010 TRAVEL MARKETING CONFERENCE

This conference was a huge success! Thanks to our generous sponsors, our fantastic speakers and all of our enthusiastic attendees. See the complete list of speakers, sponsors, conference goals and agenda here.

Photos | Day 1 Highlights by Robert K. Cole | Day 2 Highlights by Robert K. Cole | Conference info

ATME thanks its valuable sponsors
Become an ATME sponsor! Click here.
ATME News

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ATME Partners with HSMAI to Offer Webinars to ATME Members
ATME Members can attend HSMAI Webinar Series at the HSMAI membership rate saving $59 over non-member rate!
HSMAI has created a webinar series for their members and now they are available to you as an ATME member. You can also purchase past webinars at the HSMAI member price. To find out more about the programs go to hsmaiuniversity.org.

June 2010: ROBERT WHITLEY RECEIVES POSTHUMOUS LIFETIME ACHIEVEMENT AWARD AT ATME CONFERENCE.

See the latest ATME news here.


RENEW. REJOIN. RECONNECT.
IT'S TIME TO RENEW YOUR MEMBERSHIP FOR 2010!




 
   

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Sept 22, 2010
ATME 2010 Travel Marketing Issues Forum
New York, NY