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The Association of Travel Marketing Executives is an association of executives with vital responsibilities in the marketing of travel and tourism worldwide.

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In This Section >> Events | Event Review | Atlas Awards | Think Tanks | Conference | Calendar | Registration Forms | Delivering Value in e-Travel | ATME at TIA's Marketing Outlook Forum | Red Rock Resort | Green Travel Summit |

Delivering Value in e-Travel

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Dear member,

I would like to draw your attention to the upcoming Jacob Fleming Conference “Delivering Value in eTravel” taking place in Rome on January 24th & 25th 2007.

Consumers spend a lot of time browsing the internet for travel ideas and offers before they actually book. To succeed in this marketplace, travel vendors need Web sites that engage these online travel buyers and persuade them to go beyond surfing and buy.

How to turn browsers into customers and improve look-to-book ratios?
How to boost your sales in online channels?
What is the best way of approaching your customers in a multi-channel distribution environment?
What are the latest trends in travel marketing?

Jacob Fleming brings together leading professionals from the travel industry in order to give you the best insights into the opportunities and challenges in eTravel trends. This event is carefully designed not only to provide information, but to provoke thought and support discussions. The five star setting and interactive format will enable the participants to network and develop relations with their industry peers during coffee breaks, speaker hosted lunch tables and the evening cocktail party.

DATE & VENUE: 24th & 25th January 2007, Rome

KEY TOPICS:
-  Impact of E-Commerce on your business and customers
-  Multi-channel Approach
-  Customer Value & Satisfaction – Customer Centric Strategies
-  Impact of brand and reputation
-  Managing loyalty in online channels

KEY SPEAKERS:
Chris Amenechi, Sr. Director of E-Commerce, Continental Airlines
Vikram Singh
, Head of CRM, Air-France - KLM
David Roche, Vice President and Managing Director Hotels.com, Expedia
Enrique Nalda, Head of Travel France, Google
Beatrice Tarka,
CEO, Mobissimo

To request the full program and to reserve a place, please contact Martin Manik on tel.: +421 258 252 731 or email martin.manik@jacobfleming.com.

Please feel free to forward this e-mail to any colleagues who you think might be interested in this event.

Kind regards,
Martin Manik

Martin Manik

Marketing Manager
Jacob Fleming Group
European Headquarters
Plynarenska 7/B
821 09 Bratislava
Slovak Republic
phone:  +421 258 252 731
fax:      +421 258 252 778
martin.manik@jacobfleming.com
http://www.jacobfleming.com

 

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